Who will be there:

  • Strategic Marketers
  • Database Marketers
  • Social and Digital Marketing Managers
  • Product Managers
  • Retail Bankers
  • Public Relations and Communications Professionals
  • Financial Services Industry Providers

Attend the School if You:

  • Have a minimum of two or more years’ experience in financial services marketing OR Bachelor’s Degree with a business, economic or marketing related major.
  • Are employed by an ABA-eligible financial institution or ABA Service Member.

Make Your Mark. Earn the Prestigious Certified Financial Marketing Professional (CFMP).

Eligibility requirements to sit for the exam at the end of the School:

Option 1

Completion of either of these schools:

AND one of the following:

  • A minimum of 2 years of experience in financial services marketing, or
  • A Bachelor’s Degree with a concentration in business, economics or marketing

Option 2

Five (5) years of professional marketing experience, which includes a minimum of three years in financial services marketing.